How to Use Instagram to Promote Your Gem & Jewelry Business
Instagram is a popular social networking app used to share photos, videos with friends and online followers. Instagram is one of the most amazing platforms to get exposure. The trendiest platform to share beautiful pictures and videos than other social media...Gemstone Treatment Codes
The American Gem Trade Association (AGTA), has proposed a list of “codes” to use as product labels, indicating possible treatments. ASBL – Assembled product B – Bleaching C – Coating CMP – Composite materials D – Dyeing F – Filling H – Heating I – Impregnation IMIT –...
How to Sell Gemstones
How to Sell Gemstones (Locally and Internationally) In our gemstone business knowledge series, we’re discussing here how a gem merchant could sell gemstones to customers in local market and to reach customers internationally. The industry has a rich history in...
Ever Wondered How Tourmaline Got its Name
Tourmaline comes in almost every color in the rainbow and is one the brightest and most versatile gemstones available. It has a history behind the name; which comes from toramalli, which means “mixed gems” in Sinhalese, a local language spoken in...